The Flower Story

In this story, I was in charge of developing a cohesive range of footwear featuring various heel heights and strap options, all incorporating a floral appliqué treatment. The process included from initial sketches to meticulous fitting corrections, ensuring each piece is not only visually stunning but also perfectly crafted for comfort. By integrating this floral inspiration, I aimed to create designs that evoke an emotional connection, inviting wearers to express their individuality and step outside the comfort of core products